The DuPont Car Care product brand was a licensed product program in the car care appearance & performance chemical space (i.e. car waxes, tire shines, fuel engine cleaners, etc.) leveraging DuPont’s brand equity in automotive finishes.  The licensee – Tenneco – is the #1 global manufacturer of original equipment and aftermarket shock absorbers/struts and emission control systems plus aftermarket brakes for cars and trucks. Corporate revenues: $6B+

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